Firstly, thank you for the Jaffle love. 🥰 Hit the Jaffle button above to see what he got up to today! Secondly – cake. Specifically, Coffee Cake! A classic crumb cake with a jammy cinnamon ribbon, loaded with lots and lots of nubbly, extra crunchy cinnamon streusel. Outrageously good.

Coffee Cake with Cinnamon Streusel
This is a cake with a confusing name but one thing there is no confusion about is that it is WILDLY delicious! It’s an American cake called a Coffee Cake, though there is no sign of coffee in it, I presume it was named as such because it’s intended to be enjoyed alongside a cup of coffee. 🙂
Rather, it’s a butter cake with a ribbon of cinnamon in the middle topped with a generous amount of chunky crunchy cinnamon crumbs. That crunchy topping is called a streusel, and it is crazy good, the best part of the cake. Which is why I insist on a good amount of it! It’s buttery and caramel-y and full of cinnamon flavour. And when I say it is crunchy, I mean it!! Look at all that nubbly goodness!

Actually, the first time I tried a Coffee Cake was at a Starbucks in the States. Then back home, I came across this recipe by Stella Parks on Serious Eats. I’m a shameless fan girl of Stella – her book Bravetart is my go-to for classic American desserts. I’ve learned so much from her scientific approach to baking.
Stella’s recipe is only topped with crumb, no layer inside, and baked in a larger pan. I’ve adapted it to a square pan and added a generous cinnamon ribbon in the middle.

Ingredients for Coffee Cake
It tastes beautifully buttery as it should, with butter used in both the cake and the crumb! Here’s what you need to make this.
1. cake batter
The cake part of Coffee Cakes is a soft butter cake. It sort of falls between the velvety-plushness of My Very Best Vanilla Cake and the slightly denser texture of tender yogurt-based cakes, like this Lemon Yogurt Cake. It has a lovely buttery flavour, and the use of sour cream plus the tiniest amount of oil keeps the crumb beautifully soft so it stays fresh for days. Bakers’ secret!

Sour cream – Be sure to use full fat sour cream (it really affects crumb softness), and make sure it is at room temperature. If necessary, give it a quick blitz in the microwave! Fridge-cold sour cream will make your batter seize because the butter will solidify, or it will be so thick it’s impossible to spread over the streusel layer. There will be cursing and bowl throwing! As a substitute, plain yogurt can be used (full fat, if it’s low fat, the crumb won’t be as soft).
Unsalted butter – Softened to room temperature so it can be creamed.
Oil – Adding 1 tablespoon of oil into the batter was a late addition, and I found that it noticeably improved the freshness of the crumb. You can use any neutral flavoured oil – canola, vegetable, peanut, even a light olive oil (the quantity is so small, you won’t taste it).
Eggs – Also at room temperature, so they blend in easily. Use large eggs which are ~50-55g/2oz each, sold in cartons labelled as such.
Flour – Use plain flour / all-purpose flour. Not cake flour, and not self-raising flour (the built-in baking powder proportions are inappropriate here).
Baking powder – The leavener, to make the crumb rise. I tried with baking soda (bi-carb), thinking that because it’s stronger it might give the cake weighed down with so much streusel a lift-boost, but found that it makes the middle sinks a bit. So, baking powder it is!
Vanilla – For flavour. Vanilla extract (pure vanilla) has better flavour than vanilla essence which is imitation. Don’t use vanilla seeds here – wasted! 🙂
Salt – Just a pinch, to bring out the flavours in everything else. Standard baking practice these days.
2. the cinnamon streusel
This cake uses the same streusel mixture for the crumb topping and for the ribbon of cinnamon in the middle. I much prefer this to using just cinnamon and sugar in the middle which is the usual method. It goes deliciously jammy and it’s thicker too – thanks for the tip Chef John!

Unsalted butter – Softened to room temperature (rather than fridge cold, see Steps section below for why).
Flour – Just plain flour / all-purpose flour.
Brown sugar – Which gives a lovely caramel flavour to the crunchy crumb.
Cinnamon powder – One whole tablespoon, for a good amount of cinnamon flavour!
Salt – To bring out the other flavours.
3. vanilla glaze (optional)
A drizzle of glaze to finish the cake off is entirely optional, but I do think it makes it look extra inviting, adding a bit of lightness to the very brown surface. 🙂 A dusting of icing sugar would also work here!

Icing sugar (powdered sugar) – If you are in Australia, be sure to use soft icing sugar rather than pure icing sugar (if presented with the option). Pure icing sugar is the type that sets hard, like for royal icing. Here, we want it to crust on the surface but be drippy underneath.
Vanilla – As with the cake, vanilla extract rather than imitation essence is recommended! 🙂
Milk – The liquid for the glaze. You can use any type – dairy or non-dairy.

How to make Coffee Cake with Cinnamon Streusel
1. the cinnamon streusel
This streusel is made using softened rather than fridge cold butter. Whichever you use makes no difference to the end result (I tried!) but it’s faster to rub softer butter into the dry ingredients – especially given the considerable volume we are making. So, softened butter it is!

Beat – Put all the Streusel ingredients in a bowl (butter, flour, sugar, cinnamon, salt), and beat for 30 seconds or so, until the largest pieces you see are about the size of a pea. Start on low so you don’t create a flour blizzard, then gradually increase the speed.
Finish with fingers, if needed – You should be able to do this entire step with the electric beater. But if needed, finish it off with your fingers, rubbing the larger clumps of butter with your fingertips.
Streusel, done! Pop it in the fridge while you make the batter.
2. THE CAKE BATTER
This is quite a thick batter, so it is extra important to ensure your fridge ingredients (sour cream, egg and butter) are at room temperature before you start. If they are cold, your batter will end up thicker than it should, and you will have trouble spreading it over the cinnamon layer in the middle. The cake also won’t be as soft as it should be as you’re starting with a colder batter in the oven which will take longer to start baking and rising.

Combine Dry ingredients – Whisk the flour, baking powder and salt in a medium bowl, then set aside.
Beat – Use an electric beater to beat the butter and sugar until it is soft and creamy. This will take about 1 1/2 minutes on high. At first, it will look crumbly but then it will become soft and creamy. Don’t shortcut this step because creaming the butter is important for a soft butter cake. Then beat in the eggs one at a time, then the vanilla and oil.

Flour and sour cream in 3 batches – Add one third of each the flour mixture and sour cream. Beat on low until the flour is just about mixed in. Then add half the remaining flour and sour cream, beat again on low until you can almost not see any flour, and repeat.
Finish mixing by hand – Use a rubber spatula to finish mixing the batter until you can no longer see any flour at all, scraping down the sides and base to make sure everything is mixed in properly. It’s safer to do this by hand because you’re less likely to over-mix which can result in dense cakes.
3. ASSEMBLING
The single most important step in this part is to scrunch that streusel mixture tightly in your hands so it clumps together and you get big nubbly crispy nuggets all over your cake!

Base – Spread just a bit over half the batter in the base of a 20cm / 8″ square pan. I do this because the bottom cake layer never rises quite as much as the top layer, so it ensures the cinnamon ribbon ends up running through the middle of the cake rather than sitting closer to the base. But it’s not essential!
Cinnamon ribbon – Spread 1 cup of the streusel mixture across the surface. No need to scrunch-and-clump here, just use it as it.

Cover with batter – Dollop the remaining batter across the surface, then spread it over to cover the cinnamon. Work from the edges then work your way into the middle. Once the batter is “glued” to the walls of the pan, covering the rest is a cinch.
Don’t fret if you make a bit of a mess of this step, because don’t forget we are covering everything with a thick layer of crumb!
Streusel CLUMPS! Take a handful of the sandy streusel mixture and scrunch it tightly in your hand so it becomes a clump, then break it gently into chunks and scatter them across the surface. Clumps = crunch! So scrunch hard!

Full coverage – Use up all the streusel. A portion of it will still end up sandy and powdery, but that’s ok, as long as you’ve got a good amount of clumps, you will have crunch!
Bake for 40 to 45 minutes in a 180°C/350°F oven (160°C fan-forced), or until a skewer inserted into the centre comes out clean. Check first at the 40 minute mark. Don’t rely on a prod of the surface to judge doneness – this cake feels soft and jiggly even when fully cooked, so a skewer test is the best way to tell when it’s ready.

Cool for 15 minutes in the pan before using the paper overhang to lift the cake out onto a rack. Let it cool for at least another 30 minutes before drizzling with the glaze, if using!
Drizzling – There are no rules! You can be neat and do lines back and forth, or you can drizzle randomly as I have done. 🙂


Now listen (she says sternly!), when you make this, it will be really, really tempting to pick off all the crunchy topping and leave behind the ragged naked cake for everyone else.
But I need you to resist. I promise that your slice – every slice – has plenty of crunchy topping. You will not feel robbed, even without….err…robbing the crumb off the rest of the cake.
Go forth and enjoy every buttery, crunchy, cinnamony, sweet glazed mouthful. I have absolutely no self control around this cake, and I suspect you won’t either! – Nagi x
Coffee Cake with Cinnamon Streusel FAQ
It’s a buttery cinnamon flavoured cake, with the extra wow factor of a thick layer of crunch crumbs all across the surface! The sponge is a butter cake, it is not quite as soft and plus as my vanilla cake (though note that is softer than regular vanilla sponge cakes, so it might not be a fair bar to compare this one too), it has a bit more structure to it. It’s a very cinnamon and butter-forward cake!
I’m sorry, I haven’t tried this with gluten free flour or almond meal!
The cake will keep for 3 to 4 days, keep it in a cool dry pantry though if it’s warm or humid where you are, keep it in the fridge and enjoy at room temperature. The streusel stays nice and crunchy for 2 days, then starts to soften on the edges. I don’t recommend freezing – the crust will soften and the crumb is damper than typical sponge cakes so I think it will get waterlogged.
Watch how to make it
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Coffee Cake
Ingredients
- 3/4 cups caster sugar (superfine sugar)
- 120g/ 1/2 cup unsalted butter , softened (1 US stick)
- 2 large eggs , at room temperature (Note 1)
- 2 tsp vanilla
- 1 tbsp oil – canola, vegetable or any other plain flavoured
- 1 1/4 cups plain flour / all-purpose flour
- 2 1/2 tsp baking powder
- 1/2 tsp cooking salt / kosher salt
- 3/4 cup sour cream at room temperature , mixed well before use – sub plain yogurt (Note 2)
Crumb:
- 3/4 cup (tightly packed) brown sugar
- 3/4 cup plain flour / all-purpose flour
- 1 tbsp cinnamon powder
- 1/4 tsp cooking salt / kosher salt
- 90g/ 6 tbsp unsalted butter , softened
Optional glaze:
- 3/4 cup icing sugar / powdered sugar , sifted
- 1/4 tsp vanilla extract
- 4 tsp milk , preferably full fat but low / 0% fat ok
Instructions
- Grease and line a 20cm/8" square pan with baking paper (parchment paper), with overhang so you can lift the cake out once baked.
- Preheat oven to 160° fan-forced (350°F /180°C regular ovens).
- Crumb topping first – Put all the Crumb ingredients into a bowl. Using an handheld electric beater or a stand mixer with the paddle attachment, beat until the butter breaks up into crumbs (about 20 seconds). Then finish the job with your fingertips, rubbing the butter into the flour mixture until there are none larger than the size of small peas. Place in the fridge until required.
Cake batter:
- Dry ingredients – Whisk the flour, baking powder and salt in a medium bowl, then set aside.
- Cream butter – Put the butter and sugar in a separate bowl. Using the same beater (no need to clean), beat for 1 1/2 to 2 minutes until the butter is light and creamy. Beat in the eggs one at a time, then the vanilla and oil. Beat well until thoroughly combined.
- Add flour in batches – Add one third of the flour and sour cream, then beat on the lowest speed until you almost can't see flour. Repeat again twice, then finish mixing with a rubber spatula until you can no longer see flour (safer to finish by hand to avoid over-mixing to ensure the cake stays soft).
Assemble and bake:
- Layer – Spread just over half the batter in the pan. (Note 2) Sprinkle then spread evenly with 1 cup of the crumb topping. Dollop spoonfuls of the remaining batter across the surface and spread. A small offset spatula is useful here. Do the edges first, then the middle. Don't stress if you mess this up a bit, this is a rustic cake afterall!
- Chunky crumb – Grab handfuls of the crumb topping in your fist to clump together then break up into chunks across the surface.
- Bake for 40 to 45 minutes or until a skewer inserted into the centre comes out clean. Check first at 40 minutes.
- Cool for 15 minutes in the pan before using the paper overhang to lift it out onto a rack. Let it cool for another 30 minutes before drizzling with glaze (if using), then slice to enjoy!
Glaze:
- Put ingredients in bowl and whisk to combine. Glazes crust so it’s best to use immediately.
Recipe Notes:
Nutrition Information:
Life of Jaffle
6 moments from Life of Jaffle day 4:
Made my first cake:

Ate my first cake….

Got to wear PJ’s…

Ate my mum’s glasses (she doesn’t need them, she should never be that far away from me)….

Found my favourite place to pee….

Spent a lot of time getting this done to me….

I think I’m gonna love my new home! – Jaffle 🐾
Nagi, I am so happy to see joy in your smiling face again. Jaffle is just absolutely beautiful, as was Dozer, who will never be forgotten. The cake sounds delectable and I will definitely try it out soon.
Thank you Robyn. I really struggled to come back from losing Dozer. I’ll never fully get over him, but Jaffle has definitely brought happiness back into my life. Thank you for your lovely message! – N x
Being from California I’ve eaten my fair share of Starbucks coffee cake. Yours looks delicious and I plan to make it this weekend. Just a quick comment that I’ve never heard of coffee cake being called dessert. Yes, it is cake and I wouldn’t want to dissuade anyone from eating it at any time of day, but we traditionally eat it in the morning (with coffee). It’s a breakfast dessert, which is really the best kind.
Thanks Caroline, I’ve switched the wording!! 🙂 – N x
BTW, your new pup is so adorable. We lost our sweet girl—a yellow lab called Cairo—several years ago and I still miss her every day. Mopping the floor of her last paw prints was done while I sobbed. You will cherish Dozer’s memory forever. Please take Jaffle’s little cheeks in your hands and kiss his nose for me. XOXO
So pleased for you both, Jaffle is just gorgeous. And the beloved Dozer I’m sure is smiling xx
Thank you Deb! I really feel like Dozer would approve 🙂 – N x
Are any of these comments about the recipe. The dog’s cute-has he tried the recipe, can I get his commentary. No offense, but unless the dog comes with the recipe, I would like to know how it tastes so I can decide whether to make it.
😂 SO TRUE Tammy. And yes, Jaffle tried the cake!! HE LOVED IT!!!
That’s a cake made with lots of ❤️…so so happy for you and sweet Jaffle…and as always, cosmic xo”s to Dozer 💫✨️🐾
It definitely was made with a lot of love 😂 Thank you Cynthia, and I’m sure Dozer would approve of Jaffle’s enthusiasm for cake! – N x
We are really happy for you Nagi with your new little bundle of joy, Jaffle. It’s difficult losing a much loved pet 💛 wishing you both many wonderful years together!
Thank you Annie! He’s certainly keeping me busy already 😂 – N x
Jaffle is absolute gorgeous! I’m so happy to see you smiling & I’m sure that Dozer is smiling as well. All the best going forward to you & your new adoptive boy.
Thank you Darlene! He’s brought a lot of smiles into the house already, that’s for sure – N x
Oh my gosh, what beautiful, fun photos of your Jaffle! xx
Aren’t they fun?? 😂 I took approximately one million photos in 48 hours! – N x
I’m so pleased we’re going to get see Jaffle. I thought that maybe there was going to be no dog update at the end of a recipe now. He is beautiful.
Haha there was never going to be a world with no dog updates, Colleen! 😂 Glad you’re happy to meet Jaffle – N x
Omg Jaffle is just what you needed
Welcome little cutie 🐶💕
I think you might be right 😂 He’s brought a lot of joy very quickly! – N x
🥹 I got teary-eyed with that last Jaffle pic. So sweet!! I’m so happy that you and Jaffle found each other. Wishing you two many more happy moments of Jaffle hijinks, good eats, love, and cuddles! 🐕💞
That last photo gets me too 🥹 Thank you Chelsey, and I suspect there will be plenty of Jaffle hijinks ahead! 😂 – N x
Both Jaffle and this recipe look gorgeous! Can you substitute Gluten Free flour for the plain flour for this recipe?
I’m sorry to say I haven’t tried it, sorry! 🙂 – N x
Ha! he is adorable
Now I am back to scrolling through for a doggie hit before I go back to see the recipe again!!
Hahaha some things never change! 😂 Straight to the dog section first, recipe second – N x
Your cake is perfect!
My daughter’s puppy chewed my husbands hearing aids, then her next puppy chewed one of mine!! Thank goodness the two of them are past that stage. Though, we are very careful where we leave our hearing aids. LOL
Hearing aids!! 😂 Leonie, that is both horrifying and exactly the sort of thing a puppy would choose to chew! – N x
I’m so happy for you both ….. and Dozer would definitely approve ❤️❤️❤️❤️
I like to think so too 😊 Thank you Mary Ann! – N x
Ohhhh, the challenges of puppyhood! ❤️ So much cuteness in this post…and so excited to try the coffee cake recipe!
The cuteness is definitely helping me overlook some of the puppy challenges 😂 Hope you love the coffee cake, Nance! – N x
Nagi and Jaffle – I am so happy for you both – nagi I’m happy to see your smile and glowing face again and jaffle – to see your adorable fluffy energised body bouncing around. Dozer would be very proud and so happy that he can help train (from above) jaffle for you. I can’t believe how much like dozer he is in his ability to already be noticing, looking etc at your cooking without licking, eating pawing it (or maybe that happened and just not in the pics 😂). The cake looks fabulous too and was going to make it straight away but don’t have any full fat sour cream so will have to wait. Thanks again Nagi and again I’m so so happy for you both. Jaffle is one very lucky little puppy to have found you and I’ll keenly be watching the Jaffle updates for life post dozer (he will not be forgotten ❤️) but life moves on x
Haha trust me, there has been plenty of attempted licking and pawing off camera! 😂 Thank you Patsy, and yes, there will definitely be lots of Jaffle updates to come – N x
How do you get anything done with that gorgeous baby around? I’d just snuggle him all day and would have no regrets not getting anything done. Kudos to you! Your latest recipe looks amazing and I can’t wait to try it! Sending love to you and your new baby all the way from Virginia, USA.
Honestly, productivity has taken a bit of a hit this week 😂 Sending lots of love back to Virginia, Adeline! – N x
Has anyone made this with Greek yogurt instead of sour cream?
I just made it with half greek yoghurt and half sour cream because thats all I had – absolutely delish. Moist and amazin and I ate half of it for breakfast accidentally. ♡
“Accidentally” ate half for breakfast 😂 Love this review, Oli! – N x
I loved seeing and hearing about Dozer and now I feel the same about Jaffle. So happy for you both. xoxo
Aww thank you Anita! I’m very happy you’re all embracing little Jaffle too 😂 – N x